CITROEN DS3 HITCHCOCK

Synopsis:
“So dark, elegant and sophisticated”, the Citroën DS3 Série Noire “will become your most exciting obsession”, announces the director. The spot is based on the opening sequence of the famous series “Alfred Hitchcock Presents” which was the heyday of American television between 1955 and 1965, with 363 episodes broadcast on CBS then NBC.

Concept:
To ensure the promotion of this Black Series, the manufacturer has enlisted the services of the undisputed master of film noir: Sir Alfred Hitchcock himself….

Information:
Type of media: Television & Cinema, Television
1st broadcast: March 2011
Country: France
Online date: February 25, 2014