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Hitchcock's continuing popularity recognizable by just his silhouette and widely known as the Master of Suspense, today’s audience knows him simply as “Hitchcock” — the visionary and affable filmmaker whose creative legacy continues to enthrall and inspire.
Hitchcock's continuing popularity with audiences presents an opportunity for advertisers to promote a wide range of consumer goods — from insurance and automobiles, to world travel and streaming video. In addition to Hitchcock’s own name and likeness, a vast trove of photographs, quotes, and actual film footage are available to be licensed for the production of consumer goods.